Category: Digital Marketing

  • eCommerce Policies with AI

    eCommerce Policies with AI

    A Student Guide to the Essential Policies Every Online Store Should Have

    Many people are excited to launch an online store because eCommerce tools make selling easier than ever. Today, students can build a store quickly using platforms, templates, AI writing assistants, chatbots, ad tools, and automated customer service systems. But a store is not truly ready just because it looks professional.

    A serious eCommerce business needs clear policies.

    These policies do more than protect the company. They help customers understand what to expect, reduce confusion, improve trust, and show that the business is operating responsibly. Shopify explicitly requires merchants to provide public-facing contact information, terms of service, a refund policy, and shipping policies, including order-fulfillment timelines. Shopify also states that this public-facing contact information should include the merchant’s name, address, telephone number, and email address. If a merchant uses a third-party supplier, customers should be informed.

    Today, this matters even more because AI tools can make an online store seem more polished than it really is. A store may have AI-generated product descriptions, automated customer support, personalized recommendations, or dynamic marketing content. These tools can improve efficiency, but they also create new responsibilities. Students need to understand that AI does not remove the need for human judgment. If anything, it increases the need for clear rules, honest communication, and responsible handling of customer data.

    Below are the most important policy areas an eCommerce business should plan before launching.

    1. Terms of Use

    The Terms of Use explain the general rules for using the website. They tell users what is allowed, what is not allowed, and what legal conditions apply when someone visits the store or creates an account.

    A minimum Terms of Use section should usually include:

    • rules for users of the site
    • account suspension or termination rights
    • how a customer can close an account
    • disclaimers or exclusions of warranty
    • limits of liability
    • the law that governs disputes
    • business contact information

    For students, the main idea is simple: the Terms of Use define the relationship between the business and the user. They are part legal protection, part expectation-setting. A weak or missing Terms of Use page can make a store look unprofessional and may leave important questions unanswered.

    AI has made this area more complicated. Some businesses now use AI chatbots, AI-generated answers, or AI-assisted recommendation systems. If an AI tool gives incorrect information, the customer may still hold the business responsible. That means businesses should not rely on AI-generated wording without reviewing it carefully. The store owner remains accountable for what appears on the site.

    2. Privacy Policy

    The Privacy Policy explains what personal information the business collects, why it collects it, how it stores it, how it protects it, and whether it shares it with third parties.

    A minimum Privacy Policy should explain how the business uses and protects data such as:

    • names
    • addresses
    • phone numbers
    • email and contact information
    • payment-related information
    • browsing and tracking information
    • cookies and advertising pixels
    • analytics data

    This is no longer optional or minor. In Québec, the Act respecting the protection of personal information in the private sector requires any person carrying on an enterprise to establish and implement governance policies and practices regarding personal information. These policies and practices must ensure the protection of personal information. The law also requires organizations to collect personal information only for serious and legitimate reasons and to inform the person of the purposes for which the information is collected. Sensitive information generally requires express consent.

    For students, this means that privacy is not just a legal formality. It is a business issue and a trust issue. Customers want to know:

    • What data are you collecting?
    • Why are you collecting it?
    • How long will you keep it?
    • Who else will see it?
    • How can they request access, correction, or deletion?

    AI tools raise the stakes here. Many businesses now use AI for recommendation engines, fraud detection, automated customer service, personalized email campaigns, and analytics. Those systems often rely on customer data. If students use AI tools in an eCommerce business, they should ask:

    • Is customer data being sent to a third-party AI tool?
    • Is that tool storing prompts or outputs?
    • Is it using data for model training?
    • Has the customer been informed appropriately?

    Those are not abstract questions. They affect compliance, ethics, and customer trust.

    3. Cookies, Tracking, and Advertising Transparency

    In older eCommerce guides, cookies were often treated as a small technical detail. Today, they deserve direct attention.

    Many online stores use cookies, pixels, session trackers, analytics tools, heatmaps, retargeting scripts, and advertising technologies. These tools help businesses understand behavior, improve marketing, and personalize content. But they also involve tracking.

    The Office of the Privacy Commissioner of Canada states that knowledge and consent are required for the collection, use, or disclosure of personal information, and that the purposes must be explained in a clear and transparent way. The Office also notes concerns about online behavioural advertising, especially when users do not clearly understand how tracking works or what choices they have.

    A student-friendly policy on cookies and tracking should explain:

    • what kinds of tracking tools the store uses
    • why they are used
    • whether they are necessary, analytical, or advertising-related
    • whether third parties place cookies on the site
    • what choices the user has

    This area is especially important when AI is involved. AI-driven marketing tools may use browsing behavior to segment customers, predict interests, or automate personalized offers. That can improve performance, but it can also feel intrusive if it is not handled transparently.

    4. Refund and Return Policy

    A Refund and Return Policy explains what happens after a customer buys a product and wants to return it, exchange it, or ask for money back.

    At a minimum, this policy should explain:

    • how many days the customer has to request a return
    • whether partial refunds are possible
    • what condition the item must be in
    • whether proof of purchase is required
    • whether exchanges or replacements are offered
    • how the item must be sent back
    • which shipping costs are paid by the business and which are paid by the customer

    This is one of the most important trust-building pages on any online store. Customers often decide whether to buy based on how safe the purchase feels. A vague return policy increases hesitation.

    Shopify’s help materials also make clear distinctions among refunds, returns, and exchanges. Merchants can set return rules, control eligible items, and define return timeframes.

    AI can affect this area too. For example, AI may be used to auto-approve certain requests, classify return reasons, or predict fraud. That may help operations, but students should remember that automation can make mistakes. A refund policy should not become unfair just because software is making the first decision. Human review still matters.

    5. Shipping Policy

    A Shipping Policy explains how products get from the seller to the buyer.

    A minimum shipping policy should include:

    • standard shipping costs
    • extra charges for non-standard shipping
    • estimated order processing times
    • estimated delivery times
    • where the business ships and does not ship
    • customs and duties if relevant
    • insurance if relevant
    • package tracking methods
    • what happens if an order is delayed, lost, or not received

    This policy is important because many customer complaints in eCommerce are not about the product itself. They are about timing, uncertainty, and expectations. Customers want clarity. Shopify specifically requires shipping policies, including fulfilment timelines, to be public-facing.

    AI can help estimate delivery windows, identify shipping risks, and automate status messaging. That is useful, but students should not confuse prediction with certainty. If AI estimates are shown to customers, the business should be careful not to present guesses as guarantees.

    6. Payment, Fraud, and Security Policy

    This area is often forgotten in beginner eCommerce documents, but it is increasingly important.

    A good online store should explain:

    • which payment methods it accepts
    • when payment is captured
    • how suspicious transactions may be reviewed
    • when an order may be cancelled for fraud concerns
    • what happens in the case of chargebacks or payment disputes

    This matters because customers want secure transactions, and businesses need protection against fraud. Shopify’s payment and chargeback materials show that merchants need to handle disputes, payment reversals, and fraud-related issues carefully.

    AI is now commonly used for fraud screening and risk scoring. That can help prevent losses, but students should understand the tradeoff. Automated systems can misclassify legitimate customers. A business should not assume that an AI decision is automatically fair or correct.

    7. Special Policies Depending on the Business Model

    Not every eCommerce business is the same. Some stores need extra policies.

    For example:

    • a subscription business may need a subscription cancellation policy
    • a digital goods business may need a no-return or limited-return policy
    • a preorder business may need a policy explaining delayed fulfillment
    • a gift card business may need separate terms
    • an international business may need customs and duties explanations

    Shopify notes that if a merchant sets up subscriptions, a subscription cancellation policy is automatically added and linked in key parts of the shopping and checkout experience.

    Students should learn an important lesson here: policies should match the actual business model. Copying a generic policy template without adapting it can create confusion or even mislead customers.

    What AI Changes in eCommerce Policy Writing

    AI tools can help students draft policies faster, summarize legal wording, create customer service scripts, and generate FAQ content. That is useful. But AI also introduces risk.

    Students should remember five things:

    First, AI-generated policies may sound convincing while still being incomplete, outdated, or inaccurate. The store owner is still responsible.

    Second, AI tools often depend on data. If customer information is entered into outside systems without proper review, privacy and compliance risks increase.

    Third, AI personalization can improve customer experience, but it can also create ethical concerns if it becomes too intrusive or opaque.

    Fourth, AI chatbots can answer questions quickly, but they may also make promises the business never intended to make.

    Fifth, automation should support decision-making, not replace accountability.

    In other words, AI can help write, analyze, predict, and respond. But it does not remove the need for business judgment.

    Final Advice for Students

    If you are building an online store, do not treat policies as a last-minute legal page hidden in the footer. They are part of the customer experience.

    A strong eCommerce store does not just say, “Buy from us.” It also says:

    • Here is how we handle your data.
    • Here is how returns work.
    • Here is how shipping works.
    • Here is how to contact us.
    • Here is what happens if something goes wrong.

    That level of clarity builds trust.

    And in the age of AI, trust matters even more, because customers may not always know when content, support, pricing, or recommendations are being shaped by automated systems. The more technology a business uses, the more important transparency becomes.


    APA References

    Office of the Privacy Commissioner of Canada. (2011, October 13). Online behavioural advertising in brief. https://www.priv.gc.ca/en/privacy-topics/technology/online-privacy-tracking-cookies/tracking-and-ads/02_05_d_52_ba_02/

    Office of the Privacy Commissioner of Canada. (2025, August 11). Guidelines on privacy and online behavioural advertising. https://www.priv.gc.ca/en/privacy-topics/technology/online-privacy-tracking-cookies/tracking-and-ads/gl_ba_1112/

    Office of the Privacy Commissioner of Canada. (2025, August 11). Policy position on online behavioural advertising. https://www.priv.gc.ca/en/privacy-topics/technology/online-privacy-tracking-cookies/tracking-and-ads/bg_ba_1206/

    Québec. Act respecting the protection of personal information in the private sector, CQLR c P-39.1. https://www.legisquebec.gouv.qc.ca/en/document/cs/p-39.1

    Shopify. (2025, October 21). Terms of service. https://www.shopify.com/legal/terms

    Shopify. (2026, March 2). Privacy policy. https://www.shopify.com/legal/privacy

    Shopify Help Center. (n.d.). Returns and exchanges. https://help.shopify.com/en/manual/fulfillment/managing-orders/returns

    Shopify Help Center. (n.d.). Canceling orders. https://help.shopify.com/en/manual/fulfillment/managing-orders/canceling-orders

    Shopify Help Center. (n.d.). Chargebacks and inquiries. https://help.shopify.com/en/manual/payments/chargebacks

    Shopify Help Center. (n.d.). Setting up Shopify Subscriptions. https://help.shopify.com/en/manual/products/purchase-options/subscriptions/shopify-subscriptions/setup

  • AEO GEO SEO with AI

    Parts of SEO are Being Rewritten by AI: What Digital Marketing Students Need to Know

    By Prof. Thomas Hormaza Dow

    If you learned SEO the “classic” way, the objective sounded simple: rank on Google, earn the click, get the visit.

    That model still exists, but AI is reshaping the search experience itself. Increasingly, search engines don’t just point to answers, they produce answers — and then offer links for anyone who wants to go deeper. Google describes AI Overviews as an AI-generated snapshot that includes links for deeper exploration.

    Here’s what that means in plain business terms: visibility is no longer guaranteed to equal traffic. Your content (or product information) might influence the decision before a click ever happens.

    That is the core reason Microsoft Advertising argues we’re moving “from discovery to influence,” introducing two practical ideas that help marketers adapt: AEO and GEO.


    The proof that “the click” is changing

    This isn’t just hype. Pew Research Center found that when an AI summary appeared, users clicked a traditional search result less often (8% of visits) than when no AI summary appeared (15% of visits).

    So the modern SEO question becomes:

    How do we get selected, cited, and recommended inside AI-powered search experiences — not just ranked as a blue link?


    The new SEO sequence: Retrieved → Understood → Trusted → Chosen

    In the AI era, search behaves more like a shortlist maker.

    1. Retrieved — Can the system find you?
    2. Understood — Does it clearly understand what you offer, for whom, and what makes it different?
    3. Trusted — Does it believe your information is accurate and reliable?
    4. Chosen — Does it feature you in the answer, recommendation, or comparison?

    Google has also published guidance for website owners about AI-related search features, which is another signal that this isn’t temporary — it’s now part of the search landscape.


    Microsoft’s two ideas: AEO and GEO (explained simply)

    Microsoft’s guide reframes optimization into two goals:

    1) AEO — Answer Engine Optimization (Clarity)

    AEO is about making your information easy for AI to read and summarize correctly.

    Think: “If an AI assistant had to explain our product in 15 seconds, could it do it accurately?”

    What helps AEO:

    • clean product/service descriptions
    • consistent specs and attributes
    • structured data and organized information
    • up-to-date facts (especially price, availability, hours, policies)

    This is especially important for shopping scenarios, where “fresh” and structured information matters.

    2) GEO — Generative Engine Optimization (Credibility)

    GEO is about making your brand safe to recommend.

    Think: “If an AI assistant recommends us, does it have enough reason to trust us?”

    What helps GEO:

    • strong review signals and reputation indicators
    • clear expertise content (guides, comparisons, FAQs)
    • consistency across the web (name, identity, details)
    • third-party references that confirm you’re real and reliable

    Microsoft frames this as building trust so AI systems can confidently recommend your products.


    The biggest “aha”: AI uses more than your website

    One of the most useful parts of Microsoft’s guide is the idea that AI draws from multiple pathways, not only your webpages.

    A simplified version:

    1. Your website (crawled content)
      What your pages say.
    2. Structured feeds / APIs / organized data
      The “official truth,” especially for commerce (inventory, price, variants).
    3. Offsite signals
      What the wider web says about you (reviews, citations, consistency).

    In practice, this means:

    • Great content won’t fully save you if your product data is messy.
    • Great data won’t fully save you if your trust signals are weak.

    Three quick examples (easy to picture)

    Example 1: Local café (service business)

    Search: “Best brunch near me with vegetarian options”

    • AEO: Your menu clearly lists vegetarian options, hours are accurate, location is consistent.
    • GEO: Reviews repeatedly mention vegetarian choices and good service.

    Result: you’re more likely to appear in the AI-generated shortlist, not just on the map.

    Example 2: E-commerce running shoes (product business)

    Search: “Best running shoes for flat feet under $150”

    • AEO: Your product page clearly states support type, price, size range, and availability.
    • GEO: You have credible reviews and a short guide explaining who the shoe is for.

    Result: the AI can both understand your product and justify recommending it.

    Example 3: B2B project management software (SaaS)

    Search: “Best project management tool for a small marketing team”

    • AEO: Features, pricing tiers, and integrations are clearly stated and easy to compare.
    • GEO: You have case studies and third-party references that confirm your value.

    Result: you become selectable for an AI comparison answer — not just “ranked.”


    What I’d want you to remember as a student

    1. AI search is making some queries more “answer-first,” which can reduce clicking.
    2. Modern SEO expands into AEO (clarity) and GEO (credibility).
    3. Your visibility now depends on multiple inputs: site content, structured data, and offsite trust signals.

    The punchline is simple:

    In the AI era, it’s not enough to be “findable.” You also have to be “understandable” and “recommendable.”

    REFERENCES

    Google. (n.d.). Find information in faster & easier ways with AI Overviews in Google Search. Google Search Help. https://support.google.com/websearch/answer/14901683

    Google. (2024, July). How AI Overviews in Search work [PDF]. https://www.google.com/search/howsearchworks/google-about-AI-overviews.pdf

    Microsoft Advertising. (2026, January). From discovery to influence: A guide to AEO and GEO [PDF]. https://about.ads.microsoft.com/content/dam/sites/msa-about/global/common/content-lib/pdf/from-discovery-to-influence-a-guide-to-aeo-and-geo.pdf

  • Quebec SEO for Swimming

    Quebec SEO for Swimming

    Quebec SEO Case Study including two PDFs for 695 Keywords and 872 Questions related to Swimming Pool Services in the Province of Quebec including categories such as Municipal or Public Pool, Pool for Kids or Small Pools, Pricing and Buying a Pool, Swimming Pool Maintenance, Filter, Pump, Cleaning, Robot, PH and Chlorine Searches.

    Negative Keywords

    If you are an entrepreneur in Services related to the Maintenance of Pools, be careful not to confuse the Opening and Closing of Pools as these Searches may be related to the Schedule of Municipal or Public Pools!

    Quebecer SEO Searches for Swimming Pool Terms

    Cities Searching for Swimming Pool

    Quebec CitiesIndex
    Gatineau100
    Montréal98
    Laval74
    Québec City41

    Seasonality of SEO Searches in Quebec

    As you can see, late March to early April is a good time to begin your online Activities if you are an entrepreneur providing Swimming Pool Services for the Province of Quebec.

    Quebec SEO Seasonality

    seo quebec swimming pool

    Montreal SEO Seasonality

    Gatineau SEO Seasonality

    Quebec City SEO Seasonality

    44 Top Quebec SEM SEO Top Keywords for Swimming Pool

    Quebec Keyword List Extracted from 695 Terms. See our PDFs for Full List!

    Keyword Swimming PoolVoumeComp. CPC 
    swimming pool10 000Low $       7.03
    lap pool100Medium $       4.56
    infinity pool1 000Low $       4.31
    pool builders100Low $       3.89
    inground pool1 000High $       3.65
    fiberglass pools1 000Medium $       3.65
    small inground pools100Medium $       3.65
    inground pool prices installed100High $       3.65
    fiberglass swimming pool100Medium $       3.65
    inground pool cost100High $       3.64
    inground swimming pools100High $       3.63
    cost to install inground pool100Medium $       3.63
    inground pool prices100High $       3.62
    backyard pool100Medium $       3.41
    pool ladder1 000Medium $       2.85
    plunge pool1 000Low $       2.83
    swimming pools for sale100High $       2.77
    swimming pool near me10 000Low $       2.76
    underground pool cost100Medium $       2.45
    underground pool100Medium $       2.44
    above ground pools1 000High $       2.38
    pool cost100Medium $       2.36
    semi inground pool1 000Medium $       2.34
    indoor pool1 000Low $       2.33
    best above ground pool100High $       2.33
    pool10 000Low $       2.31
    buy pool100High $       2.26
    above ground pool cost100High $       2.22
    pool and spa100Low $       2.20
    above ground swimming pools100High $       2.19
    above ground pool prices100High $       2.17
    pool prices100High $       2.15
    oval above ground pools100High $       2.15
    swimming pool installation100High $       2.13
    swimming pool prices100High $       2.00
    rectangle above ground pool100High $       2.00
    inground pools for sale100High $       1.99
    small above ground pool100High $       1.98
    pool heater1 000High $       1.67
    pools for sale100High $       1.65
    swims sale100High $       1.46
    inflatable swimming pool100High $       0.99
    inflatable pool1 000High $       0.62
    kiddie pool1 000High $       0.50

    Other Useful Links: SEO Quebec  SEO Montreal  SEO Quebec City  SEO Longueuil  SEO Gatineau  SEO Sherbrooke

  • Montreal SEO GMB A to Z

    Montreal SEO GMB A to Z

    French Marketing provides a Checklist for Local SEO, you can find the PDF here. We also encourage Montreal entrepreneurs to attempt to do their own SEO. We believe you can some of your own basic SEO. Below are some Categories to list your Business for the City of Montreal for Local SEO. You don’t find your Category? If at any time you need free advice, contact us !

    Follow the links in this Article and Visit our Pages to Learn more. Did you know that French Marketing is one of the very few sites in Quebec that gives away SEO Search Volume Information and provides Free (so long as you Reserve your Spot, it’s only fair) SEO Clinics twice a Month for Entrepreneurs?

    Need any more proof that we want you to learn!? Contact Us 🙂

    abbey 
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  • Diversity Every Day

    Diversity Every Day

    Diversity and being Inclusive in Life Makes us All Stronger!

    What if Marketing People truly started thinking in terms of embracing Diversity all Year, Every Day?

    Even better – What if we Proved it through Actions!

    Diversity in Marketing

    Working to be Honest & Coherent Every Day

    As Marketers we target potential consumers, we seem to have no problem gaining a Diverse set of Clients but does that same enthusiasm and openness reflect in how our Businesses Behave Every Day?

    • How diverse and inclusive are we in the hiring process?
    • How do the images used in Campaigns reflect People Diversity?
    • TV Ads and online Videos reflect diverse Cultures and Positively?

    New Rule: No Diversity. No Client.

    Let’s apply a very simple rule in Life (and Business).

    If an Agency or Brand does not actively promote Diversity, they do not deserve Clients from Diverse Segments. They don’t deserve your money.

  • Montreal SEO

    Montreal SEO

    Montreal SEO Case Study for the City of Montreal as well as nearby Laval and South Shore SEO Searches. Follow the links for all the steps to optimize and do SEO on your website in Montreal:

    Quebec SEO > Montreal SEO > Optimization Case Study Montreal SEO

    Montreal SEO using Search Terms 847 keywords, representing 865 500 Monthly Searches and analysis of the Top 200 Montreal Keywords with CPC and Competition level related to basic terms in the City of Montreal. Find hundreds of Montreal SEO Questions by Downloading our PDF

    Pour SEO Montréal en Français cliquez ici

    Montreal SEO Search in Quebec

    Montreal 66.60%
    Laval 4.00%
    Quebec City 2.90%
    Dorval 2.40%
    Longueuil 2.30%
    Other cities 21.80%
    Montreal SEO by City

    Montreal SEO Terms Search Interest by Quebec Cities

    Town/CityMontreal
    Hampstead100
    Westmount100
    Côte Saint-Luc99
    Mount Royal93
    Dorval83
    Montreal76
    Dollard-Des Ormeaux70
    Pointe-Claire67
    Montreal East66
    Beaconsfield65
    Sainte-Anne-de-Bellevue51
    Saint-Lambert48
    Brossard48
    Pincourt43
    Laval43
    Châteauguay40
    Candiac39
    Vaudreuil-Dorion39
    Longueuil39
    Boucherville37
    La Prairie35
    Rosemère35
    Lorraine35
    St-Bruno-de-Montarville34
    Repentigny33
    Saint-Constant32
    Sainte-Catherine32
    Terrebonne30
    Boisbriand30
    Sainte-Thérèse29
    Sainte-Julie29
    Varennes29
    Blainville28
    Saint-Eustache28
    Mont-Saint-Hilaire28
    Mascouche28
    L’Assomption27
    Richelieu27
    Mont-Tremblant26
    Mirabel24
    Saint-Jean-sur-Richelieu22
    Joliette22
    Salaberry-de-Valleyfield21
    Sorel21
    Saint-Jérôme21
    Saint-Hyacinthe21
    Magog19
    Granby18
    Drummondville15
    Sherbrooke14
    Trois-Rivières14
    Shawinigan14
    Gatineau11
    Québec City11
    Saguenay9
    Levis9

    Montreal SEO Search Interest Seasonality

    Montreal SEO Seasonality

    Montreal SEO Related Top 200 Keywords

    Montreal KeywordsSearchesComp. CPC 
    montreal110000Low $      14.11
    craigslist montreal74000Low $        2.88
    indeed montreal33100Low $        2.44
    airbnb montreal22200Low $      15.67
    casino montreal22200Low $        2.70
    hotel montreal14800Medium $        2.59
    old montreal9900Low $        2.60
    old port montreal9900Low $        2.60
    mont royal montreal6600Low $      73.39
    four seasons montreal6600Low $      52.31
    biosphere montreal6600Low $        2.60
    h&m montreal6600Low $        2.43
    ritz carlton montreal5400Low $        5.07
    mile end montreal4400Low $        3.47
    arcade montreal4400Low $        2.70
    bixi montreal3600Low $        8.84
    montreal quebec3600Low $        4.08
    things to do in montreal today3600Low $        2.60
    craigslist montreal english3600Low $        2.60
    activities in montreal3600Low $        2.60
    booking montreal2900Medium $        7.33
    empire montreal2900Low $        3.96
    places to visit in montreal2900Low $        2.67
    place des arts montreal2900Low $        2.60
    marketplace montreal2900Low $        2.60
    musee montreal2900Low $        2.60
    montreal nightlife2900Low $        2.40
    expedia montreal2400Medium $      19.50
    montreal city2400Low $      16.60
    pandora montreal2400Medium $        8.12
    birks montreal2400Low $        7.99
    palais de justice montreal2400Low $        5.35
    little italy montreal2400Low $        3.77
    omni hotel montreal2400Low $        3.41
    warehouse montreal2400Low $        2.81
    things to do in montreal this weekend2400Low $        2.60
    alt hotel montreal2400Medium $        2.60
    insectarium montreal2400Low $        2.60
    gare centrale montreal1900Low $        8.94
    montreal to quebec city1900Low $        8.84
    club soda montreal1900Low $        3.93
    best western montreal1900Medium $        3.32
    saint laurent montreal1900Low $        2.79
    eggspectation montreal1900Low $        2.69
    verdun montreal1600Low $        5.70
    sauna montreal1600Low $        5.34
    lyft montreal1600Low $        3.55
    hotel 10 montreal1600Medium $        2.91
    montreal tourism1600Low $        2.60
    old town montreal1600Low $        2.60
    unity montreal1600Low $        2.50
    m montreal1600Medium $        2.29
    cat cafe montreal1300Low $        4.98
    modavie montreal1300Low $        3.23
    hotel de ville montreal1300Low $        2.68
    montreal this weekend1300Low $        2.60
    fairmont montreal1300Low $        2.37
    ville de montreal ticket1300Low $        2.31
    montreal winter1000Low $        5.05
    elevation montreal1000Low $        3.54
    urban planet montreal1000Low $        3.34
    qatar airways montreal1000Low $        3.28
    hostel montreal1000Medium $        2.56
    amtrak montreal to new york880Medium $    108.59
    via rail toronto to montreal880Low $      68.42
    mont blanc montreal880Low $      22.70
    hollister montreal880Low $        7.80
    st henri montreal880Low $        6.69
    montreal ca880Low $        5.79
    montreal architecture880Low $        3.80
    letgo montreal880Low $        3.73
    basha montreal880Low $        3.55
    things to see in montreal880Low $        2.60
    stade olympique montreal880Low $        2.60
    atmosphere montreal880Medium $        2.60
    igloofest montreal720Low $      27.25
    juliette et chocolat montreal720Low $        3.71
    things to do in montreal with kids720Low $        3.52
    alt montreal720Medium $        3.48
    hotel renaissance montreal720Low $        3.19
    monkland720Low $        3.02
    nelligan montreal720Low $        2.85
    ville marie montreal720Low $        2.57
    bonaparte montreal720Low $        2.37
    st denis montreal590Low $      12.19
    loews hotel montreal590Medium $        6.50
    hard rock cafe montreal590Low $        4.93
    chateau versailles montreal590Medium $        3.46
    hotel st paul montreal590Medium $        3.41
    montreal to mont tremblant590Low $        3.27
    fairmont hotel montreal590Medium $        3.24
    things to do in montreal in winter590Low $        2.60
    ac marriott montreal590Low $        2.60
    best western ville marie590Low $        2.48
    sheraton hotel montreal590Medium $        2.36
    centre sheraton montreal590Low $        2.31
    bota bota spa montreal590Low $        2.29
    mount royal park montreal480Low $    123.20
    montreal qc480Low $      28.86
    hotwire montreal480Low $      13.26
    quebec city to montreal480Low $        7.32
    hotel le crystal montreal480Medium $        3.43
    montreal with kids480Low $        2.96
    montreal places to visit480Low $        2.60
    visit montreal480Low $        2.60
    places to see in montreal480Low $        2.37
    trapped montreal480Low $        2.36
    via rail montreal to quebec city390Low $    112.93
    montrel390Low $      13.92
    best of montreal390Low $      13.85
    le germain montreal390Low $        6.78
    hotel le germain montreal390Low $        5.84
    montreal to quebec city tour390High $        3.77
    montreal to quebec390Low $        3.66
    montreal centre ville390Low $        2.89
    laval montreal390Low $        2.60
    airbnb montreal downtown390Medium $        2.60
    via rail quebec montreal320Low $      27.89
    saint joseph oratory montreal320Low $      17.04
    montr320Low $      11.76
    loews montreal320Low $        6.76
    montreal to kingston320Low $        5.79
    queen elizabeth montreal320Low $        4.72
    omni montreal320Low $        4.37
    le petit hotel montreal320Medium $        2.88
    montreal christmas320Low $        2.60
    sandman hotel montreal320Medium $        2.60
    renaissance hotel montreal320Low $        2.60
    hotel bonaparte montreal320Low $        2.57
    hilton montreal laval260Medium $        5.58
    quebec to montreal260Low $        3.93
    le nouvel hotel montreal260Medium $        3.45
    montreal hotel deals260High $        3.32
    hotel william gray montreal260Low $        2.98
    lonely planet montreal260Low $        2.84
    hotel gault montreal260Low $        2.28
    ski resorts near montreal210Low $        4.23
    air b and b montreal210Low $        3.32
    montreal travel210Low $        2.90
    amerispa montreal210Low $        2.60
    gouverneur hotel montreal210Medium $        2.46
    boxotel montreal210Low $        2.31
    airbnb montreal canada170Medium $        4.64
    le centre sheraton montreal hotel170Low $        2.42
    montreal ski resorts140Low $        3.32
    renaissance montreal downtown hotel140Low $        3.09
    orlean express quebec montreal110Low $      18.49
    day trip to quebec city from montreal90High $        4.84
    hotel chateau versailles montreal90Medium $        3.09
    montreal quebec canada70Low $      36.14
    discount quebec montreal70Low $      15.39
    via rail quebec city to montreal50Low $      12.46
    balnea spa montreal50Low $        4.90
    moving to montreal50Low $        4.53
    trip to quebec city from montreal50High $        3.77
    quebec tour from montreal50High $        2.85
    megabus montreal to quebec city50Low $        2.40
    via rail montreal to quebec40Low $      11.30
    via rail quebec to montreal40Low $        8.33
    travel from montreal to quebec city40Medium $        3.92
    montreal quebec city tour packages40High $        3.64
    best ski resorts near montreal30Low $        7.43
    montcalm montreal30Low $        6.42
    2 day tour from montreal to quebec city30High $        5.33
    best places to stay in montreal30Medium $        5.08
    day tour from montreal to quebec city30High $        4.19
    hilton garden inn montreal sherbrooke20Low $      13.00
    quebec city one day tour from montreal20High $        5.77
    from quebec to montreal20Medium $        3.94
    fairmont le reine elizabeth montreal20Medium $        3.78
    transportation from montreal to quebec city20High $        3.25
    balnea montreal20Low $        3.25
    chateau de versailles montreal20Low $        3.20
    montreal quebec hotels20Medium $        3.15
    huttopia montreal20Low $        2.57
    hilton sherbrooke montreal20Low $        2.50
    via montreal to quebec city10Medium $    106.45
    via rail montreal quebec city10Low $    106.42
    viator montreal to quebec city10Low $      40.24
    blainville quebec to montreal10Low $      23.29
    ami quebec montreal10Low $      18.10
    montreal to quebec city megabus10Medium $      13.35
    via montreal to quebec10Low $        7.57
    hotels near bell center in montreal quebec10High $        6.78
    via quebec city to montreal10Low $        5.66
    via rail montreal to quebec city stops10Low $        5.57
    qc montreal10Low $        4.81
    cheap hotels in montreal quebec10High $        4.67
    amerispa hotel le crystal montreal10Low $        3.90
    quebec city and montmorency falls day trip from montreal10High $        3.46
    best way to travel from montreal to quebec city10Medium $        2.90
    beausejour hotel dorval montreal10Medium $        2.81
    hotels near westmount montreal10High $        2.79
    tours in montreal quebec10High $        2.69
    montreal to old quebec city10Medium $        2.60
    travel from quebec city to montreal10High $        2.60
    hotels in verdun montreal10High $        2.54
    comfort inn pointe claire montreal10Medium $        2.50
    hotels in pointe claire montreal10High $        2.35
    travel from montreal to quebec10Medium $        2.28
  • Gatineau SEO

    Gatineau SEO

    Gatineau SEO Case Study for Businesses in the City of Gatineau and Nearby Ottawa SEO Agency Support. Follow the links for all the steps to optimize and do your own SEO for your website serving the region of Gatineau:

    Quebec SEO > Gatineau SEO > Optimization Case Study Gatineau SEO

    Download 822 SEO Questions for Gatineau and see our analysis of 180 Gatineau SEO Terms 44 250 monthly searches related to basic terms in the City of Gatineau. See our PDF

    Quebec Cities Searching for Gatineau SEO Terms

    Gatineau 47.40%
    Montreal 15.30%
    Quebec City 4.00%
    Laval 2.40%
    Longueuil 1.50%
    Other cities 29.30%
    Gatineau SEO by City

    Quebec Searches for Gatineau SEO

    Town/CityGatineau
    Gatineau100
    Cantley99
    L’Ange-Gardien86
    Chelsea62
    Papineauville48
    Maniwaki30
    Montebello30
    Val-d’Or3
    Rouyn-Noranda2
    Montreal2
    Saint-Jérôme1
    Québec City1
    Levis1
    Sherbrooke1
    Longueuil1
    Terrebonne1
    Laval1
    Trois-Rivières1

    Gatineau SEO Search Interest Seasonality

    Gatineau SEO Seasonality

    Gatineau SEO Sample Keywords

    Gatineau KeywordsSearchesComp. CPC 
    gatineau18100Low $        1.63
    rona gatineau9900Low $        0.12
    crowne plaza gatineau1000Low $        1.12
    ramada gatineau1000Medium $        1.24
    city of gatineau880Low
    holiday inn gatineau880Low $        1.14
    hilton gatineau720Medium $        0.79
    holiday inn express gatineau720Medium $        1.27
    gatineau hotels720Medium $        2.29
    gatineau quebec590Low $        2.08
    ramada plaza gatineau590Medium $        1.77
    four points gatineau480Low $        1.48
    motel adam gatineau480Medium $        1.68
    doubletree gatineau390Medium $        1.63
    emery gatineau390Low
    auto value gatineau390Low $      13.79
    best western plus gatineau320Medium $        1.73
    gatineau hotel320Medium $        1.80
    walmart gatineau maloney320Low $        0.82
    petro canada gatineau260Low
    gatineau ottawa210Low $      10.42
    computer canada gatineau210Low $        1.87
    doubletree by hilton gatineau210Medium $        2.20
    gatineau qc170Low
    ramada inn gatineau170Medium $        1.10
    ramada hotel gatineau140Medium $        1.70
    chelsea gatineau140Low
    motel ritz gatineau140Medium $        1.11
    motel montcalm gatineau140Medium $        1.47
    gatineau to montreal110Low
    chateau cartier aylmer110Low $        1.09
    urbanimal aylmer110Low
    hr block gatineau110Low $        1.49
    cima gatineau110Low
    gatineau canada90Low
    time in gatineau90Low
    rona depot gatineau90Low $        0.09
    mapquest gatineau90Low $        0.48
    four point sheraton gatineau90Low $        1.29
    motel napoleon gatineau90Low $        0.42
    adam motel gatineau90Medium $        1.53
    electrician gatineau90Low $        1.72
    suite victoria gatineau90Medium $        0.99
    quality inn and suites gatineau70Low $        1.24
    indeed ottawa gatineau70Low $        3.90
    wakefield gatineau70Low
    motel du parc gatineau70Medium $        1.49
    gatineau shopping70Low $        0.97
    motel gatineau greber70Medium $        0.92
    hilton hotel gatineau50Medium $        1.06
    v hotel gatineau50Medium $      11.60
    doubletree aylmer50Low $        3.17
    quality inn & suites gatineau50Low $        0.98
    meteomedia hull gatineau50Low
    winners plateau gatineau50Low
    hotel british aylmer50Low $        0.95
    marriott gatineau40Low $        1.05
    gatineau quebec hotels40High $        2.60
    national bank gatineau40Low
    crowne plaza hotel gatineau40Medium $        0.72
    motel chateauguay gatineau40Low $        1.40
    sauna gatineau40Low $        1.94
    motel gatineau maloney40Medium $        1.40
    british hotel gatineau40Medium $        0.86
    hilton aylmer40Low $        1.47
    rona gatineau qc40Low $        0.14
    belvedere champlain gatineau40Low
    hotels gatineau ottawa40High $        3.06
    cheap hotels in gatineau40High $        1.57
    gatineau to quebec city30Low
    rona gatineau quebec30Low
    holiday inn express gatineau quebec30Medium $        0.87
    victoria suites gatineau30Low $        1.24
    hotels in gatineau qc30Medium $        2.41
    accuweather gatineau qc30Low
    h and r block gatineau30Low
    meteo gatineau qc30Low
    walmart gatineau qc30Low $        0.60
    doubletree hilton aylmer30Low $        2.65
    ramada gatineau hotel30Medium $        2.67
    four point by sheraton gatineau30Low $        0.70
    vibe gatineau30Low $        0.72
    comfree gatineau20Low
    adam hotel gatineau20Medium $        1.61
    holiday inn express & suites gatineau20Low $        5.53
    holiday inn express and suites gatineau20Medium $        1.89
    motel adam gatineau reviews20Medium $        0.59
    four seasons gatineau20Low
    gatineau stores20Low
    holiday inn gatineau ottawa20Medium $        1.21
    ramada plaza by wyndham gatineau20Medium $        1.61
    gatineau hotels deals20High $        2.03
    best western ottawa gatineau20Medium $        2.78
    hotel v gatineau qc20Medium $      25.17
    metanox gatineau20Low
    chateau aylmer20Low
    days inn gatineau20Low $        0.76
    quality inn suites gatineau20Medium $        0.49
    walmart gatineau quebec20Low $        0.67
    toromont gatineau20Low
    holiday inn express gatineau ottawa20Medium $        1.48
    crown plaza hotel gatineau20Medium $        0.91
    gatineau outlets20Low
    scotiabank aylmer quebec20Low
    hilton gatineau lac leamy20Medium $        1.04
    motel napoleon gatineau maloney20Low
    pure gym gatineau20Low
    living in gatineau10Low
    gatineau quebec canada10Low
    quebec city to gatineau10Low
    four points hotel gatineau10Medium $        1.78
    doubletree by hilton hotel gatineau10Medium $        1.53
    hilton gatineau ottawa10Medium $        0.88
    adam motel gatineau qc10Medium $        1.47
    hilton lac leamy gatineau quebec10Medium $        4.82
    hotels near gatineau10Medium $        2.20
    the british hotel gatineau10Low $        1.33
    doubletree gatineau spa10Low $      17.45
    gatineau bed and breakfast10Medium $        1.25
    gatineau buckingham10Low
    1170 aylmer road gatineau10Low
    gatineau park hotel10Medium $        1.86
    crown hotel gatineau10Low $        1.34
    doubletree by hilton aylmer10Low $        1.53
    montebello gatineau10Low
    duvernay studios and suites gatineau10Medium $        2.26
    4 points gatineau10Low $        0.66
    toromont cat gatineau10Low
    heritage gatineau10Low
    hotels near gatineau park10Medium $        0.96
    british hotel aylmer quebec10Low
    gatineau park inn10Unknown
    le vibe gatineau price10Low
    ramada wyndham gatineau10Medium $        1.49
    hampton inn gatineau10Low
    crowne plaza gatineau parking10Low
    hotwire gatineau10Low
    costco gatineau beer prices 201810Unknown
    air b and b gatineau10High
    stores in gatineau10Low
    les suites victoria gatineau qc10Low
    airbnb gatineau quebec10Medium $        4.68
    motel adam gatineau ottawa10Medium $        1.47
    hotel doubletree aylmer10Medium $        0.74
    ramada gatineau packages10Medium $        0.62
    holiday inn and suites gatineau10Low $        0.49
    gatineau qc k1a 1l210Low
    omega park gatineau10Low
    comfort inn gatineau gatineau qc10Medium
    ramada plaza wyndham gatineau10Low
    pet friendly hotels gatineau10Medium $        1.38
    gatineau quebec to ottawa10Low
    airbnb in gatineau10Medium $        2.34
    gatineau website10Low
    bed and breakfast gatineau quebec10High $        1.65
    doubletree hilton aylmer gatineau10Medium $        1.82
    best western gatineau quebec10Medium
    motel montcalm gatineau qc10Medium $        1.33
    holiday inn gatineau quebec10Medium $        1.50
    hilton gatineau quebec10Medium $        4.80
    best western hotel gatineau10Medium $        1.91
    the british gatineau10Low
    doubletree gatineau quebec10Unknown
    gatineau hotels near ottawa10Unknown
    spa aylmer gatineau10Low
    lac leamy hotel gatineau10Medium $        2.95
    crowne plaza gatineau breakfast10Low $        2.73
    ramada plaza gatineau ottawa10Medium $        1.97
    1170 aylmer road gatineau quebec10Low
    motel gatineau gatineau qc10Unknown
    motel chateauguay gatineau qc10Unknown
    hotel v gatineau quebec10Medium $        5.61
    hotels in gatineau near ottawa10Unknown
    sala gatineau crowne plaza10Low
    wakefield inn gatineau10Unknown
    hotels in gatineau quebec canada10Unknown
    time in gatineau quebec10Low
    accommodation in gatineau quebec10High
    best western gatineau qc10Medium $        2.91
    hotel quality inn and suites gatineau10Unknown
  • Longueuil SEO

    Longueuil SEO

    SEO Case Study for the City of Longueuil. Follow the links for all the steps to optimize and do SEO on your website in Longueuil:

    Quebec SEO > Longueuil City SEO > Optimization Case Study Longueuil SEO

    SEO for Longueuil, 665 keywords and analysis of 19 770 monthly searches related to basic terms in the City of Longueuil. See our PDF

    Pour SEO Longueuil en Français cliquez ici

    Quebec Cities Searching for Longueuil SEO Terms

    Montreal 29.80%
    Longueuil 28.30%
    Quebec City 4.10%
    Brossard 2.90%
    Laval 2.90%
    Other cities 31.90%
    Longueuil SEO City Searches

    Quebec Searches for Longueuil SEO

    VilleLongueuil
    Longueuil100
    Saint-Lambert41
    Boucherville30
    Varennes22
    Carignan21
    Saint-Bruno-de-Montarville21
    Saint-Antoine-sur-Richelieu20
    Sainte-Julie18
    Brossard17
    Saint-Basile-le-Grand14
    Beloeil13
    Richelieu13
    Candiac12
    Mont-Saint-Hilaire11
    La Prairie11
    Chambly10
    Delson9
    Saint-Constant9
    Marieville9
    Sainte-Catherine8
    Sorel-Tracy8
    Saint-Rémi7
    Saint-Jean-sur-Richelieu7
    Sabrevois6
    Saint-Hyacinthe5
    Châteauguay4
    Montréal3
    Granby2
    Salaberry-de-Valleyfield2
    Repentigny2
    Drummondville2
    Terrebonne2
    Laval2
    Sherbrooke1
    Ville de Québec1
    Lévis1
    Saint-Jérôme1
    Trois-Rivières1
    Gatineau1

    Longueuil SEO Search Interest Seasonality

    Longueuil SEO Seasonality

    Longueuil SEO Sample Keywords

    Longueuil KeywordsSearchesComp. CPC 
    longueuil18100Low $         1.91
    longueuil quebec390Low $         1.98
    pio longueuil390Low $         2.18
    longueuil qc210Low $         1.91
    city of longueuil110Low
    boardwalk longueuil110Low $         0.93
    place longueuil stores90Low $         0.19
    longueuil canada70Low
    montreal longueuil70Low
    canada post longueuil70Low
    wajax longueuil70Low $     170.59
    longueuil south shore20Low
    quebec longueuil20Low $         1.58
    longueuil quebec canada10Low
    longueuil pq10Low
    longueuil qc canada10Low
    canada longueuil10Low
    longueuil qc ca10Low
  • Sherbrooke SEO

    Sherbrooke SEO

    SEO Case Study for the City of Sherbrooke. Follow the links for all the steps to optimize and do SEO on your website in Sherbrooke:

    Quebec SEO > Sherbrooke City SEO > Optimization Case Study Sherbrooke SEO

    SEO for Sherbrooke, 752 keywords and analysis of 38 030 monthly searches related to basic terms in the City of Sherbrooke. See our PDF

    Pour SEO Sherbrooke en Français cliquez ici

    Quebec Cities Searching for Sherbrooke SEO Terms

    Sherbrooke 29.30%
    Montreal 21.50%
    Quebec City 6.30%
    Laval 2.50%
    Longueuil 2.20%
    Other cities 38.20%
    Sherbrooke SEO by City

    Quebec Searches for Sherbrooke SEO

    Town/CitySherbrooke
    Sherbrooke100
    East Angus68
    Saint-Denis-de-Brompton67
    Waterville67
    Windsor64
    Cookshire-Eaton54
    North Hatley54
    Val-Joli52
    Weedon47
    Coaticook46
    Valcourt40
    Magog39
    Richmond37
    Orford36
    Stanstead34
    Ayer’s Cliff34
    Asbestos27
    Austin24
    Lac-Mégantic18
    Kingsey Falls13
    Lac-Brome8
    Bromont6
    Granby4
    Thetford Mines4
    Cowansville4
    Drummondville4
    Victoriaville3
    Saint-Hyacinthe2
    Saint-Georges1
    Montreal1
    Boucherville1
    Saint-Jean-sur-Richelieu1
    Longueuil1
    Trois-Rivières1
    Brossard1
    Levis1
    Québec City1
    Repentigny1
    Terrebonne1
    Laval<1
    Saguenay<1
    Gatineau<1

    Sherbrooke SEO Seasonality

    Sherbrooke SEO Seasonality

    Sherbrooke SEO Sample Keywords

    Sherbrooke KeywordsSearchesComp. CPC 
    sherbrooke27100Low $       2.03
    accuweather sherbrooke2900Low
    lennoxville1300Low $       1.45
    delta sherbrooke1300Low $       1.17
    sherbrooke quebec880Low $       1.99
    grand times hotel sherbrooke590Medium $       2.35
    times hotel sherbrooke390Medium $       1.86
    sherbrooke qc320Low $       3.20
    hotel le president sherbrooke320Medium $       1.90
    delta hotel sherbrooke260Medium $       1.60
    environment canada sherbrooke260Low
    sherbrooke canada210Low
    motel lennoxville210Medium $       1.53
    sherbrooke temperature210Low
    sherbrooke city170Low
    grand times sherbrooke140Medium $       1.94
    sherbrooke quebec hotels110Medium $       2.12
    le president sherbrooke90Medium $       1.61
    hotels in sherbrooke qc70Medium $       2.55
    grand hotel times sherbrooke70Medium $       1.83
    meteomedia lennoxville70Low
    sherbrooke to quebec city50Low
    marriott sherbrooke50Low $       1.55
    quality hotel & suites sherbrooke40Low $       1.26
    le floral hotel sherbrooke40Medium $       1.59
    president hotel sherbrooke30Medium $       1.25
    intellicast sherbrooke30Low
    spca sherbrooke quebec30Low
    motel lennoxville sherbrooke30Medium $       1.71
    times sherbrooke hotel30Medium $       1.33
    hotel 10 sherbrooke30Medium $       2.04
    hotel cheribourg sherbrooke30Medium $       1.47
    7200 sherbrooke30Low
    weedon sherbrooke30Low
    sherbrooke ontario20Low
    sherbrooke pq20Low
    delta hotels sherbrooke conference centre20Low
    quebec city to sherbrooke20Low
    delta marriott sherbrooke20Low $       3.04
    hotel le president sherbrooke quebec20Medium $       2.28
    lennoxville hotels20Medium $       1.86
    hotel omni sherbrooke20Low
    spa in sherbrooke20Low
    quebec to sherbrooke20Low
    quality hotel and suites sherbrooke20Low $       1.34
    comfort inn sherbrooke qc20Low $       1.35
    motels in sherbrooke quebec20High $       1.47
    hotel president sherbrook20Medium $       1.73
    canada sherbrooke10Low
    sherbrooke quebec canada10Low
    sherbrooke tourism10Low
    delta hotels by marriott sherbrooke conference centre10Low $       5.37
    comfort inn sherbrooke quebec10Medium $       2.58
    shopping in sherbrooke quebec10Low
    motel lennoxville sherbrooke quebec10Medium
    hotels near sherbrooke quebec10Medium $       2.60
    distance from sherbrooke to quebec city10Low
    sherbrooke quebec things to do10Low
    grand hotel sherbrooke10Medium $       1.78
    delta sherbrooke quebec10Medium $       1.33
    hotels in sherbrooke quebec canada10Medium
    sherbrooke vermont10Low
    sherbrooke to quebec10Low
    hotel du president sherbrooke10Medium $       1.11
    delta hotel sherbrooke quebec10Medium $       3.58
    omni hotel sherbrooke10Low $       1.92
    comfort inn sherbrooke sherbrooke qc10Unknown
    sherbrooke bed and breakfast10Medium $       1.53
    sherbrooke eastern townships10Low
    sherbrooke uk10Low
    holiday inn sherbrooke quebec10Medium $       1.90
    things to do sherbrooke quebec10Low
    hotel le floral sherbrooke qc10Medium $       1.46
    things to do near sherbrooke quebec10Low
    sherbrooke inn10Low
    quality inn sherbrooke quebec10Medium $       2.15
    hotels near bishop’s university sherbrooke quebec10High $       1.57
    sherbrooke quebec time zone10Low
    sherbrooke quebec language10Low
    life in sherbrooke quebec10Unknown
    sherbrooke quebec time10Unknown
  • Social Media in Quebec

    Social Media in Quebec

    Let’s start with the truth about Social Media Behavior in English Quebec! We will demonstrate that unless you plan on creating pure Brand Awareness, Performance-Based Social Media Marketing in English Quebec requires detailed Targeting in order to succeed and maintain ROI.

    English Quebec rarely uses Social Media to buy or sell

    Controversial title about Social Media in our Province? No, it’s a fact. Although 2/3 Adults use Social Media in Quebec, 2/3 never or almost never use Social Media to buy or sell. Source: Cefrio

    What works on Social Media?

    80% of users will regularly go to Social Channels in order to consume news but the real trick to get people’s attention is to provide value such as tips and tricks or DIY solutions. There is also a big difference between B2B and B2C audiences, both in terms of behavior and preferred channels.

    Selecting the right Audiences in Social Channels

    Each channel offers distinctly different audiences in terms of interest and income:

    Top 3 $100K: Facebook, YouTube, LinkedIn

    Top 3 $20K or less: Facebook, YouTube, Snapchat

    See how you can easily end up reaching the wrong audience without using proper targeting!

    Age groups and users per Social Channel in Quebec

    • 4/5 are on Facebook (18-64)
    • 2/3 are on YouTube (18-64)
    • 1/4 are on Instagram (18-34)
    • 1/5 are on LinkedIn (18-44)
    • 1/10 are on Twitter (18-24 and 35-44)
    Social Media Quebec

    Searches for Social Media per Month?

    17 140 830 may sound like a lot but almost all of that Search on Search Engines has nothing to do with Business or Brands, it is in fact almost uniquely dedicated to Login, these are people that can’t find the location to log into Facebook or YouTube, etc!

    Top 100 B2C and B2B Terms in Social Media

    Want a Top Bid Spot on a Search Engine to Attract Interest for your Brand in relation to a Social Channel? Be prepared to pay almost $100 but by using targeted and smart Social Media Marketing it may well be the only way to not waste your entire Budget!

    Social Media KeywordsSearchesComp. CPC 
    linkedin campaign10Low $         97.39
    linkedin promotion10Low $         97.39
    promotion on linkedin10Low $         97.39
    linkedin marketing services10High $         97.39
    linkedin advertising costs10Low $         95.44
    linkedin b2b10Medium $         85.79
    linkedin marketing strategy10High $         79.49
    linkedin sales10Medium $         77.77
    sales linkedin10Low $         75.95
    facebook tv30Low $         64.93
    ads manager480Low $         63.72
    salesforce linkedin10Low $         58.43
    linkedin advertising50Low $         58.13
    magic arena reddit90Low $         55.63
    reddit magic arena90Low $         46.86
    yelp business110Low $         46.10
    facebook video ads50Medium $         39.88
    linkedin marketing40Medium $         32.36
    youtube live stream140Low $         32.16
    f1 stream reddit720Low $         31.26
    youtube adsense90Low $         29.84
    google adsense youtube20Medium $         28.92
    reddit ufc stream2400Low $         27.61
    linkedin301000Low $         25.97
    facebook ads1300Medium $         25.50
    facebook creator320Low $         25.13
    facebook at work50Low $         24.70
    workplace facebook590Low $         24.54
    linkedin showcase pages20Low $         23.87
    facebook share button50Low $         23.85
    mtga reddit320Low $         23.62
    oculus reddit140Low $         21.49
    upload video youtube390Low $         21.14
    facebook advertising210Medium $         20.87
    pinterest business50Low $         19.48
    pinterest marketing20Low $         19.48
    pinterest news10Low $         19.48
    pinterest affiliate marketing10Medium $         19.48
    fb ads30Low $         18.23
    youtube seo50Low $         18.18
    facebook page manager90Low $         18.02
    zapier linkedin10Low $         17.54
    create facebook page170Low $         17.37
    create facebook account390Low $         16.97
    rockstar twitter110Low $         16.85
    fb ads manager40Low $         16.78
    afk arena reddit170Low $         16.69
    free twitter followers70Low $         15.80
    facebook privacy policy30Low $         15.69
    reddit mtga210Low $         15.62
    reddit ads90Low $         15.32
    facebook ads manager1300Low $         15.19
    facebook ad size110Low $         15.00
    rockstar games twitter50Low $         14.47
    facebook groups140Low $         14.24
    facebook id170Low $         14.14
    facebook privacy70Low $         13.88
    facebook marketplace app70Low $         13.71
    instagram advertising90Medium $         13.50
    facebook business account70Low $         13.21
    reddit idle heroes170Low $         13.19
    instagram for mac90Low $         13.14
    snapchat business40Low $         13.13
    facebook shop50Medium $         13.02
    youtube kids app30Medium $         12.99
    tailwind app20Low $         12.99
    youtube premium2900Low $         12.80
    create facebook business page70Low $         12.76
    facebook manager590Low $         12.67
    facebook advertising cost40Medium $         12.54
    facebook url70Low $         12.49
    app facebook210Low $         11.93
    instagram business profile40Low $         11.69
    facebook marketing110Medium $         11.43
    victoria secret instagram210Low $         11.40
    facebook timeline90Low $         11.35
    reddit nhl streams27100Low $         11.12
    linkedin expert30Low $         11.04
    facebook cover video90Low $         10.92
    reddit mtg arena170Low $         10.91
    facebook developer720Low $         10.84
    youtube music premium390Low $         10.75
    raid shadow legends reddit40Low $         10.74
    facebook ads cost50Medium $         10.39
    analytics youtube30Low $         10.39
    yt kids30Low $         10.35
    facebook computer90Low $         10.21
    facebook application590Low $         10.06
    snap inc170Low $         10.02
    reddit sports streams140Low $         10.01
    facebook store40Medium $            9.80
    facebook email90Low $            9.58
    instagram analytics170Medium $            9.41
    contact facebook390Low $            9.36
    facebook for pc20Low $            9.36
    mtg arena reddit480Low $            9.21
    instagram marketing70Medium $            9.14
    fb app30Low $            9.06
    facebook analytics210Low $            8.96
    youtube kids3600Medium $            8.86